Beauty is found in the patterns of the near infinite chain of successful biological mutations that led to us being here today and the memory of that near infinite chain of successful biological mutations is stored in the biological memory of humanity hidden from the consciousness of its individual particles.
Beauty is thus absolutely not in the eyes of the beholder as is so often being repeated in late modernity. Beauty is something objective that our minds are addicted to in exactly the same fashion as sex. Beauty is a trick in the nature of societal life that induces pleasure in the mind of every individual without him being conscientious about the fact and this trick is being used in the arts to attract the minds of viewers or listeners in order to glue them all around a common understanding of "what reality is all about". The gluing of the individuals around a common worldview is a societal strategy set in motion in order to enhance societal cohesion. Societal cohesion is the necessary ingredient guaranteeing the reproduction of societies. Societal cohesion is thus like the food of societies.
The societal intake of a shared worldview by all citizens is a direct consequence of their visual encounter with the beauty surging from the artist's rendering of the signs depicting the worldview of the men of knowledge of the day. That beauty generates pleasure in the minds of each individual and along the viewing process the meaning of the rendered signs passes to the brain.
Artists feel compelled to reproduce the beauty found in those patterns of the near infinite chain of successful biological mutations that led to us being here today in their works. The difference between artists and everybody else is their superior level of sensitivity to beauty. Is this a genetically acquired or a culturally groomed trait? Nobody knows the true answer to that question but we should note that cultural grooming is positively increasing the sensitivity to beauty...
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- beauty procures pleasure. The resulting good feeling in our minds tricks us in being receptive to what art is all about: meaning about "what reality is all about".
- art is about visual signs that give meaning about "what reality is all about" for all to share and historically, from the down of time till somewhere around 1900, that meaning was contained in the worldview of the men of knowledge of the day.
- Past 1900 art and meaning have been diverging and the result has unleashed a lot of confusion and much much crap has been imposed on us as art.
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